Tag: ad tax

ad tax

DTC Advertising

Maryland Supreme Court Punts State’s Digital Ad Tax Back to Lower Court

Maryland Supreme Court Punts State’s Digital Ad Tax Back to Lower Court

On May 9, 2023,  the Maryland Supreme Court reversed a ruling by the Anne Arundel Circuit Court that Maryland’s tax on digital advertising was unconstitutional, saying the court lacked jurisdiction over the case. In an order, Chief Justice Matthew Fader punted the case back to the Anne Arundel County Circuit Court and ordered it to dismiss the case […]

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Washington Focus

Marketing Tax, Pricing Limits, Other Measures May Pass as Add-ons to Omnibus Bills

Marketing Tax, Pricing Limits, Other Measures May Pass as Add-ons to Omnibus Bills

Jan. 5, 2021 – The just-enacted COVID-19 relief bill may be a harbinger of what is to come in 2021 for drug pricing and marketing tax proposals, according to Coalition for Healthcare Communication Executive Director Jon Bigelow. In a memo to Coalition members and industry leaders, Bigelow noted that it had been fairly clear weeks […]

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DTC Advertising

National Academies Report Calls for End to Ad Tax Deductions, Discourages DTC Ads

National Academies Report Calls for End to Ad Tax Deductions, Discourages DTC Ads

Dec. 4, 2017 – A new report from the National Academies of Science, Engineering and Medicine, “Making Medicines Affordable,” recommends promoting the adoption of industry codes of conduct, eliminating the tax deductibility of advertising expenses and discouraging direct-to-consumer (DTC) advertising in order to lower drug prices (http://bit.ly/2zX0jq7). “In yet another example of drug marketing being […]

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CHC News

Eliminating Ad Tax Deduction: The Threat Is Real

Eliminating Ad Tax Deduction: The Threat Is Real

By Dick O’Brien, EVP of Government Relations, American Association of Advertising Agencies, and member of the Executive Committee of the Coalition for Healthcare Communication Although the details of the GOP tax reform plan have not yet materialized, one thing is clear: the odds of the advertising tax deduction being phased out over time or eliminated […]

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Legislative

Sen. McCaskill Files Tax Bill Amendment to Eliminate Ad Tax Deduction

Sen. McCaskill Files Tax Bill Amendment to Eliminate Ad Tax Deduction

Nov. 13, 2017 – While it seemed like the elimination of the pharma advertising tax deduction was not on the tax bill table, Sen. Claire McCaskill (D-Mo.) today filed an amendment to eliminate that tax deduction. “Although we’re taking this seriously, a Senate Democrat filing an amendment to a Republican-controlled bill is perhaps not a […]

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Legislative

Elimination of Ad Tax Deduction Is Not in Tax Bill

Elimination of Ad Tax Deduction Is Not in Tax Bill

Nov. 2, 2017 – In a memo sent to Coalition for Healthcare Communication members today, CHC Executive Director John Kamp reported that the Republican tax bill just announced “DOES NOT contain a provision to reduce the immediate deductibility of marketing costs, meaning we survived the first hurdle in this tax bill. Kamp told Coalition members […]

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Washington Focus

Coalition: Contact Congress Now about Ad Tax Deductibility

Coalition: Contact Congress Now about Ad Tax Deductibility

Oct. 10, 2017 – Many in the medical marketing industry have already reached out to their members of Congress to express their support for the full and immediate deductibility of all marketing costs, but those who have not need to do so right away, according to Coalition for Healthcare Communication Executive Director John Kamp, who […]

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Legislative

Congress Should Make Lowering Drug Prices a Top Priority, POLITICO-Harvard Poll Says

Congress Should Make Lowering Drug Prices a Top Priority, POLITICO-Harvard Poll Says

Oct. 2, 2017 – According to a recent poll conducted by POLITICO and Harvard T.H. Chan School of Public Health, 40 percent of those surveyed said that lowering prescription drug prices should be Congress’ number one priority for the remainder of 2017. Just 26 percent of the public stated that repealing and replacing Obamacare should […]

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Washington Focus

Coalition Takes Fight to Protect Marketing Tax Deductibility to Next Generation

Coalition Takes Fight to Protect Marketing Tax Deductibility to Next Generation

Sept. 25, 2017 – At the Sept. 21 Medical Advertising Hall of Fame Young Executives’ Night Out, Coalition for Healthcare Communication Executive Director John Kamp addressed a crowd of nearly 100 junior executives, summarizing Washington threats to medical/life sciences marketing and spelling out a dire need for grassroots action related to tax reform. On the […]

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CHC News

Coalition Rallies Members to Fight for Medical Marketing Tax Deductibility

Coalition Rallies Members to Fight for Medical Marketing Tax Deductibility

Sept. 18, 2017 – As pressure builds at the White House and among Republicans to pass some sort of tax reform, the Coalition for Healthcare Communication is mobilizing its members to express their support for “the full and immediate deductibility of all marketing costs, including those for medical marketing,” according to a memo sent to […]

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