Category: DTC Advertising

FDA and Industry Priorities Do Not Always Match Up, Say D.C. Coalition Meeting Speakers

Pitts Reminds Companies They Need To Be Careful With Sponsored Tweets

OPDP: There Are “A Number of Things” Companies Can Do to Avoid Enforcement Actions

Senate Tax Reform Options Include Denying DTC Deductions

DTC Study Does Not Claim DTC Ads Cause Doctors to Prescribe Inappropriately

Senate Commerce Committee Growing Impatient with Self-regulatory Measures

White Paper Examines FDA Enforcement in Digital, Social Media Realm

“Cyberspace Is Not Without Boundaries,” FTC States in Digital Advertising Guidelines

Study Cites Benefits of Pharma’s Promotional Efforts