Category: DTC Advertising

06/03/2013

Senate Tax Reform Options Include Denying DTC Deductions

05/23/2013

DTC Study Does Not Claim DTC Ads Cause Doctors to Prescribe Inappropriately

04/29/2013

Senate Commerce Committee Growing Impatient with Self-regulatory Measures

04/04/2013

White Paper Examines FDA Enforcement in Digital, Social Media Realm

03/19/2013

“Cyberspace Is Not Without Boundaries,” FTC States in Digital Advertising Guidelines

03/04/2013

Study Cites Benefits of Pharma’s Promotional Efforts

12/03/2012

Industry on DTC Advertising Study: An Informed Patient Enables Better Care

10/10/2012

Proposal to Eliminate DTC Tax Deduction Rears Its Head Again