Through government contracts, advertising agencies can help state, local, and federal governments communicate their mission and important messages to the general public to inspire behavioral change, accelerate adoption of vital programs, and contribute to the greater good. To help agencies navigate the perceived complexities of the government contracting process, the 4A’s Government Relations team has […]
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WASHINGTON, D.C., March 28, 2023 – James (Jim) Potter has been named the new Executive Director for the Coalition of Healthcare Communications (CHC), following the retirement of Jon Bigelow, and its acquisition by the American Association of Advertising Agencies (4A’s) in 2022. The acquisition was made to enable the CHC to expand their capabilities for […]
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December 14, 2022 — The American Association of Advertising Agencies (4A’s), the leading U.S.-based advertising trade association serving more than 600+ members nationwide, today announced the acquisition of the Coalition for Healthcare Communication (CHC). Founded in 1993, the Coalition for Healthcare Communication (CHC) promotes the free exchange of accurate, credible, and scientifically sound healthcare information. […]
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May 17, 2021 – Widespread public concern over the security and privacy of personal data is putting increased pressure on state and federal legislators to regulate data collection, tracking and targeting, and today this issue is “at an inflection point about what we are going to start seeing from the federal government,” according to Alison […]
Read more April 26, 2021 – What happens in Washington doesn’t stay in Washington, and upcoming webinars will examine two of the areas most critical to healthcare marketing and communications: the use of personal data and protecting privacy, and what’s ahead for the FDA under new leadership. Registration is now open here for the two webinar programs, […]
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April 20, 2020 – With additional changes to the regulations still in administrative review and businesses grappling with pressing COVID-19 issues, a group of nearly 100 advertising trade associations, organizations and companies asked California Attorney General Xavier Becerra (D) to delay the July 1 enforcement date for the California Consumer Protection Act (CCPA). But it […]
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July 8, 2019 – A growing spotlight on data privacy will lead the federal government to create national data privacy regulation in lieu of a patchwork of different regulations spanning 50 states, according to Alison Pepper, senior vice president for Government Relations at the 4A’s. Speaking at the recent Coalition for Healthcare Communication’s Rising Leaders […]
Read more May 30, 2019 –As “the outrage around privacy incidents continues to get a little bit louder every year,” many states have already made significant moves to regulate data privacy and fill the gaps left by a lack of federal legislation, Alison Pepper, senior vice president for Government Relations at the 4A’s, told the Rising Leaders […]
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