Category: DTC Advertising

12/14/2015

Coalition Arms Industry with Tool Kit to Defend DTC Advertising

12/07/2015

NBER: DTC Ads Increase Treatment of the Undertreated and Undiagnosed, Improve Drug Adherence

11/17/2015

AMA Calls for DTC Advertising Ban

10/30/2015

Kaiser Poll: DTC Ads Have High Profile, But Mixed Reviews

10/20/2015

FDA Study of DTC Ads Reaches Critical Mass

10/05/2015

Which Standard of Truth Will Be Used To Evaluate Non-misleading Ad Claims?

09/24/2015

Prescription Drug Marketing Targeted by Hillary Clinton

08/19/2015

CHC and CCC Launching Regulatory Compliance University for Agencies, Publishers

03/25/2015

2014 DTC Ad Spending on the Rise