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Category: DTC Advertising
03/14/2016
NYTimes: Ban on Drug Ads Would Also Eliminate Ad Benefits
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02/18/2016
DeLauro's House Bill to Restrict DTC Advertising Likely Would Violate First Amendment
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02/02/2016
Industry More Than Ready for FDA Off-label Communications Guidance
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01/25/2016
OPDP Enforcement Letter Cites Hospira for Omission of Risk in YouTube Video
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01/12/2016
Industry Prepares for DTC Battle
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12/29/2015
Are DTC Ads Being Mischaracterized?
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12/14/2015
Save the Date: PhRMA’s Lori Reilly to Speak to Coalition on Feb. 16
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12/14/2015
Coalition Arms Industry with Tool Kit to Defend DTC Advertising
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12/07/2015
NBER: DTC Ads Increase Treatment of the Undertreated and Undiagnosed, Improve Drug Adherence
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