Tag: DTC advertising ban

DTC advertising ban

DTC Advertising

Oklahoma Bill Would Broadly Ban DTC Pharmaceutical Advertising

Oklahoma Bill Would Broadly Ban DTC Pharmaceutical Advertising

Oklahoma SB 771 was introduced at the end of January and referred to the Senate Health and Human Services Committee. The bill would prohibit certain direct-to-consumer advertising by pharmaceutical companies. “Direct-to-consumer pharmaceutical advertising” includes “any promotional communication targeting consumers including, but not limited to television, radio, print media, digital platforms, social media, and print and […]

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DTC Advertising

HELP Committee Hears Testimony on Banning DTC Ads

HELP Committee Hears Testimony on Banning DTC Ads

Dec. 14, 2017 – At a drug pricing hearing held this week by the Senate Health, Education, Labor and Pensions Committee, a representative of the National Academies of Sciences told the panel that the cost of drug advertising must be factored into the price of a drug product, and that Congress should act to end […]

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