The CHC has developed a series of factoids on How Healthcare Communication and Marketing Improves Health Outcomes – supported by references to cited studies and research – to convey how healthcare communication and marketing benefits patients, the healthcare system and the U.S. economy. It’s also fundamentally good for business messaging. Take them and make them […]
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The following are earned news media articles, webinars and podcasts with contributions by CHC staff and member interviews and presentations. Framing DTC Rx Ad Ban: to convey courts, regulatory and legislative history that a DTC Rx advertising ban would ‘not be easily accomplished. RFK Jr.’s HHS gutted OPDP. How will it impact pharma advertising? (MM+M, […]
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Oklahoma SB 771 was introduced at the end of January and referred to the Senate Health and Human Services Committee. The bill would prohibit certain direct-to-consumer advertising by pharmaceutical companies. “Direct-to-consumer pharmaceutical advertising” includes “any promotional communication targeting consumers including, but not limited to television, radio, print media, digital platforms, social media, and print and […]
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Please email jpotter@cohealthcom.org if you are a CHC member unable to sign-in or are interested in joining the Coalition for Healthcare Communication.
Martin (Marty) Makary, MD, MPH is a gastro-intestinal/pancreas surgeon and public policy researcher at Johns Hopkins University. He is a prolific author, writing for The Washington Post and The Wall Street Journal, authoring of three New York Times bestselling books – Unaccountable, The Price We Pay and Blind Spots – and regularly commentating on CNN and Fox News. Dr. […]
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With President Donald Trump retaking the White House and Republicans narrowly controlling both the House and Senate, healthcare marketers and publishers must prepare for anticipated legislative, regulatory, and procurement shifts. The CHC and 4A’s Government Relations team in partnership with advocacy experts brings you resources and guidance on what to expect and how to prepare. […]
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Two former board chairs of the Coalition for Healthcare Communication (CHC) were named as the Medical Advertising Hall of Fame (MAHF) 2025 inductees – Sharon Callahan, former Chief Client Officer at Omnicom Health Group (OHG), and Nick Colucci, former Chairman and CEO of Publicis Health/COO of Publicis Groupe North America. The inductees will be honored […]
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